The Soup’s bread and butter. News-generating, culturally-relevant ideas, product placement, interesting feature angles, exec profiling and personal brand work, reactive news hijacking and influencer management. We come up with PR programmes that make people want to talk about you.

Generating links and online mentions is key for brands who want to improve their visibility, credibility and sales.

We deliver creative digital PR campaigns that achieve high-quality links on the most relevant and authoritative digital platforms for your brand. How? We make journalists want to talk about and link to your content, because it’s genuinely valuable, different, new or just plain fun!

Our creative PR brains, technical SEO back-up and ability to keep things simple are a match made in digital PR heaven.

We use social media content and tools to create conversations, connect with potential customers and create social media content that gets saved and shared, long after it goes live.

We also work with the right brand ambassadors to grow your presence online.

If you want to know more about Social PR, talk to us.

We identify the best influencers for your brand and objectives, work with them to create engaging, authentic content that connects with your target audience, and deliver acutely measurable campaigns.

We’ve worked on influencer campaigns and built long-lasting relationships with influencers that have landed really impressive commercial results for our clients. Find out what we could do for you.

We won creative writing competitions at primary school and had poems published at the age of 11. We wrote story books from day dot and genuinely believe we’ll have a best seller one day.

We help with branding and tone of voice, and tell businesses how to talk to their audiences and get to the point.

We write for websites, blogs and brochures, stakeholder reports and important presentations, scripts for podcasts and webinars, e-books, applause-worthy speeches, captions and bios for socials, product descriptions and emails that get opened. Anything goes.

Let’s have a word.

An experienced, unflappable team who know exactly how to handle negativity towards your brand when you’re in the thick of it, and how to ensure your business learns and recovers from a crisis.

If you’re lacking senior PR resource in-house and need someone to step in to amplify your PR strategy and mentor your team, we offer a flexible service. Get in touch about interim support.

We also offer 121 and team workshops and coaching, providing PR advice for your business. We discuss your PR strategy, tactics, crisis or issues, and brainstorm ideas for you to take forward, either with us or independently.