Soup of the Day
This is our blog, a place where we serve up our news and views with a slice of strong opinions.
Property PR for Sarah Beeny
Making Tepilo stand out from other online estate agents.
Top marks for our university PR campaign
We’ve been reliving our university days (kind of – we’ve had to be more well behaved this time) after being appointed by Leeds Beckett University to provide PR support to their award-winning in-house marketing team. We both studied PR at the University – it’s where our careers started – so being back at the beautiful […]
Flying the flag for Leeds Business Week
The UK’s biggest business week is coming up next month, and we’ve been appointed by organisers Yorkshire Mafia to raise awareness of the jam-packed programme of events amongst existing and potential delegates to help make Leeds Business Week the most successful to date. From 12th – 16th October 2015, thousands of forward-thinking business people will […]
Shortlisted for a PRide Award!
It’s always nice when your work gets recognised, so it’s made our day to find out we’ve been shortlisted for a CIPR PRide Award for the work we carried out for bespoke tailors, Owen Scott. We knew we were onto a winner when we tapped into the Tour De France excitement sweeping the nation and […]
Nothing funny about LOL
I generally love social media and am an active user, but recently I’ve found myself getting increasingly irate every time I visit Facebook. This never used to happen – I remember I used to love scrolling through my feed and reading friends’ humorous updates. It was a light hearted and fun place. That was until […]
Guide to Google buy
I heard something the other day and it’s stuck with me. Someone defined SEO (Search Engine Optimisation) as “where words pay rent on Google.” And with Google confirming that the ‘Buy’ button is coming to its shopping results, making it easier to sell directly to consumers, paying that rent just got more important for ecommerce […]
Life through a filter
I saw a statistic the other day that said 2bn images are uploaded to social media every day – and I’d say the vast majority of those have had some serious filtering applied. We are officially living in the age of digitally enhanced beauty, and if you haven’t got the skills to make yourself or […]
Gluten-free food PR
Last week Content Soup relocated to London for a few days, to meet up with lots of our consumer and trade media contacts for our new food client, Delicious Alchemy. As experts in food and drink PR, having worked with big brands like Kellogg’s, Dr Oetker and Del Monte, we were recently appointed by the […]
This week we’re loving…
We haven’t done a ‘what we love’ style post for a while, so it’s been hard narrowing down our choices. We’ve managed it though, and here’s what we’re loving this week! 1.Leeds Indie Food Festival The first Leeds Indie Food Festival starts next week and we’re very excited about it. Celebrating independent food, drink […]
Revamped interest in our restaurants during a time when Leeds city centre was awash with new places to be seen
Shears Yard & Arts Cafe
Always impressing us with their creative and intuitive ideas to make us stand out on social media.
We’ve never had so much interest and it put our brand out there further than we could ever have imagined.
Owen Scott Tailors
A great local company that very quickly understood our business. They’ve generated some amazing coverage for us both locally and nationally.
Strong across the full spectrum of communications, from copywriting to media launches to social media strategies - but most of all an absolute pleasure to work with
Leeds Beckett University